Qualified leads

Qualified leads, not contact dumps — every lead scored 0–100.

Prometheus delivers pre-qualified B2B leads with a documented reason to reach out. Every lead is audited across PageSpeed, mobile, SSL, SEO, and tech stack, then scored on a 3-axis model: website quality, business fit, and urgency.

Your sales team stops cleaning lists and starts having real conversations.

The problem

Most "lead lists" aren't qualified — they're just contact dumps.

Lead vendors slap industry filters on a database and call it qualification. That's not qualification. That's a search query. Real qualification means evidence — about whether this company actually fits, actually has the problem you solve, and actually has a reason to act now.

  • Database "qualification" is just NAICS / employee-count filters — no signal about actual fit or buying intent.
  • No website data: you have no idea if their site is broken, slow, outdated, or running tech you can replace.
  • No urgency signals: you cannot tell a hot lead from a cold one until you waste a call.
  • No outreach context: every email starts with "I noticed your business…" because that is all you have.
  • No score, no priority: your reps work the list top-to-bottom instead of best-first.

The Prometheus approach

Three-axis scoring with audit-grade evidence.

Every Prometheus lead passes through a quality pipeline before delivery: discovery → deduplication → website audit → opportunity score → exclusivity reservation. Low-fit leads are filtered out. What you get is a ranked list of pre-qualified opportunities — each with a documented reason to contact.

Website quality axis

PageSpeed, mobile usability, SSL, SEO basics, and tech stack are scored. Sites with visible problems rank higher for agencies that fix them.

Business fit axis

Company signals — niche match, geography, indicators of size and activity — feed the fit score. Off-ICP leads get filtered.

Urgency axis

Active signals like recent hiring, ad spend indicators, broken site elements, or recent changes flag leads that are likely to act soon.

Composite 0–100 score

Single number per lead. Sort by it, prioritise outreach, focus reps on the top 20%.

Quality gate before delivery

Leads below your minimum score threshold are dropped from the batch. You only pay for ones that pass qualification.

Per-lead audit PDF

Every qualified lead ships with a personalized audit report — your outreach evidence, ready to send.

Comparison

Qualified leads vs. raw contact lists.

Criteria
Prometheus qualified leads
Typical contact list
Qualification basis
Audit + 3-axis score
Industry filter only
Per-lead score
0–100 composite
None
Outreach evidence
PDF audit + screenshot
None
Pre-delivery filtering
Low-fit leads dropped
You filter manually after purchase
Time-to-first-call
Sort by score, call top 10
Clean & validate first
Reply rate
Higher — context-led outreach
Lower — generic cold email

Who it's for

Built for outbound teams that need real conversations.

Outbound sales teams

Reps work the top-scored leads first. Higher meetings booked per dial.

SDRs writing cold email

Every email opens with the prospect's real PageSpeed score or a specific finding from the audit.

Agency owners closing deals

The audit PDF doubles as discovery and proposal — cuts sales cycle by weeks.

Founders selling B2B

When you only have time for 10 outreaches a day, every one needs to be the right one.

Account executives

Pre-qualified named-account lists with documented reasons to engage.

Lead-gen agencies

Deliver scored, audited leads to your end clients — premium tier of the service stack.

FAQ

Qualified leads — questions sales teams ask.

What does "qualified" mean here?+

Each lead passes a website audit (PageSpeed, mobile, SSL, SEO, tech), gets scored on website quality + business fit + urgency, and is filtered against your minimum acceptance threshold. Low-fit leads are dropped before delivery.

How is the 0–100 score calculated?+

Three weighted axes: website quality (PageSpeed, technical issues, modernization signals), business fit (niche, geography, ICP signals), and urgency (active indicators of buying intent or imminent need). Composite weighted average produces the score.

Can I customize the scoring weights?+

Yes. If you sell only to companies running specific tech, in specific size brackets, or with specific signals, we tune the weights to your ICP at brief intake.

Are these MQLs or SQLs?+

Closer to SQL territory: each lead has documented qualification evidence, a contact path, and a real reason to reach out. They are pre-qualified for outbound, not inbound.

What if a lead's score is wrong?+

Audit data is verifiable from public sources — PageSpeed scores, SSL status, etc. Scoring is transparent. If a lead is genuinely misclassified, we replace it.

Do qualified leads cost more than raw lists?+

Per lead, yes. Per closed deal, no — qualified leads convert several times higher, so the effective cost-per-meeting and cost-per-customer drop.

Can I see scoring before paying?+

Yes. Sample audit reports and scoring methodology are openly published. Request a sample at info@oryendigital.com.

Stop calling unqualified contacts. Start with the top-scored ones.

Get pre-qualified, scored, audited B2B leads with documented buying signals. Your reps thank you, your reply rates climb.